The architectural rendering software you choose for your upcoming project will be key for the final outcome. This kind of tool is highly valuable to create a realistic impression of how your construction is going to be. That same impression will be useful for both designers and final customers.

An effective marketing strategy in real estate involves a good use of architectural rendering software. The use of crappy, outdated tools will lead to unpleasant visualizations of your project. On the other hand, using cutting-edge tools, respected by industry’s experts, is the right way to go.

Let’s take a look of some of the most interesting architectural rendering software available.

Autodesk Revit

From the world-famous developer of professional software, Autodesk, we get one of the most powerful suites for architectural purposes, Revit. This amazing software belongs to the BIM category (building information modeling) and it’s widely used by architects, engineers, designers and contractors.

Revit is capable of working with many stages of the construction project. From basic structure to 3D modeling, this architectural rendering software allows the user to annotate all kinds of information and data related to the building. As one of the most efficient BIM suites, it allows planning the building’s lifecycle.

SketchUp

Developed by Google and now owned by Trimble Navigation, SketchUp is one of the most accessible 3D modeling software available right now. While many industries are using it as the main platform for rendering, architects do make a great use of it as well.

Professionals in a budget will have the chance to work with SketchUp. There is a free version of the software, which allows the access to most of the features. Quality rendering for architectural purposes is possible with this edition.

The recent acquisition by Trimble Navigation, a GPS-focused company, added to the software many new features and changes to the old ones. The company’s background with BIM platforms could represent a promising panorama for SketchUp.

Autodesk 3ds Max

Also from Autodesk, 3ds Max is one of the most powerful rendering software available right now. It is widely used to make heavily-detailed 3D animations models, animations, and games. In the case of architects, 3ds Max allows the installation of a Windows plugin that enhances the capabilities in terms of architectural rendering.

As expected, this is one of the hardest architectural rendering software to master. There are many potent built-in tools that allow the creation of photorealistic renders for this purpose.

Blender

For those lovers of open-source software, Blender is a perfect choice. This is a really capable 3D graphics software that is totally free and allows all kinds of 3D, photorealistic rendering.

As an architectural rendering software, Blender does wonder. It is equally used by both architects and game developers. Some designers may say that there is a lack of different complex features, but the truth is that the most demanded tools will be onboard.

If you are setting up your business and the budget is tight, Blender is a good alternative. The open-source nature allows the collaboration of a massive community of designers and developers. This causes a constant flow of positive changes and improvements in many aspects.

The Bottom Line

These four architectural rendering software will deliver great results, no matter the complexity of the project. It is important to mention that Autodesk products are often more expensive but they do offer a complete technical support in the market.

Budget alternatives may produce slight problems during the journey. Even if you have the money to spare, is important to analyze if a significant investment is really necessary. Most of the time, accessible software like Blender will do the job.

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